Authentic Artisan Footwear by Inkkas
I love stories of hard-working artisans being discovered by impressed travelers that happen to be entrepreneurs, and catching their big break. There’s something so genuine about an artisan craft—you can see the love put into an artisan’s work, through the blatant creativity, attention to detail and the use of quality materials sourced locally. In the end, we’re all just trying to make it in this world, and I love to support the little guys who pour their blood, sweat and tears into their projects. Lately, with the rise of eco-conscious fashion and awareness of our individual yet global fashion footprint, more of these humanitarian, fair trade brands are popping up everywhere. The now-familiar Pura Vida Bracelets shares a similar story to new footwear and accessories brand Inkkas, in terms of fashion entrepreneurs discovering artisans on a to a remote location.
During a 2012 South America trip, designer Danny Ben-Nun ran across and became captivated with a pair of shoes in made from authentic, local fabrics in Cusco. He immediately knew they needed to reach the global market, and set upon helping them do so. With fair trade, philanthropy and authenticity as their principles, Inkkas went full steam ahead and in 2013 launched another global effort called OneShoeOneTree™ which plants a tree for every product sold through a partnership with Trees For The Future. Trees For The Future has planted more than one million trees in 19 countries!
The Inkkas company was founded on the principles fair trade, philanthropy and authenticity. In 2013, the Inkkas company launched the OneShoeOneTree™ project to help reforest the world and help local populations in developing countries at the same time.”
It makes me feel so good just to read things like this. In our world where the only news we see is bad news, and much of the fashion world we see in the media and on TV seems to be full of narcissism and…not much else (thanks MTV), seeing fair trade and ethical fashion brands pop up here and there is a breath of fresh air. Of course, I’ve seen that it’s definitely not all negative and has many facets, since I’ve had a passion for the industry for many years, but things like this just warm my heart, and all I want to do is support and spread the word!
Shop and read more about Inkkas and their humanitarian efforts here.