The sustainable movement continues on within the apparel industry (yessss), and seems to be ramping up exponentially every day! Many brands are seeking out more eco friendly raw materials such as organic cotton, hemp and bamboo, and several are looking within their own manufacturing processes themselves to clean up from the inside out, from reducing water and chemical usage to cutting down on waste. Recycling seems to be a growing practice as we start to realize the growing concern of limited resources and expanding landfills. I’m seeing so many brands recycling pre- and post-consumer waste recently and as much as I love sustainable raw materials, I’m absolutely stoked to see attention given to this area as well since we definitely need to pay attention to consumption itself. About twice a week or so, I’m seeing new brands or capsule collections from existing brands popping up featuring goods made from recycled materials, and the latest comes from one of the pioneers in denim, a collection aptly named 60% MOTHER.
For most people, jeans are nothing more than a closet staple. It makes sense why they are seen in a classic sense; everyone wants pieces that will fit with everything. Essentials are definitely important, but why not shake it up from time to time? One of the reasons why I love the denim industry so much is because there are so many creative takes to your basic denim jean. Being someone who prefers to wear black most of the time, black denim is a huge part of my wardrobe. I feel I can never have too many pairs of black jeans. To most, that may sound strange…black denim is black denim, right? Well I’m here to throw that outdated idea out the window.
How is everyone doing out there? I know so many people focusing on creating face masks during these crazy times…never before have I ever seen so many come together with their own versions of the same project to help their communities. Even people who I didn’t know could sew are whipping out these things like crazy. I myself have started with a few prototypes and will be creating my own. Whether you are trying to stay financially afloat or are donating your own creations, it’s all great to see and shows how hard working we all can be to make it through the toughest times.
I’m not usually big on patterns—I like block colors and solids for the most part, with the occasional logos. I know leopard print has been huge for a long time, but it took me awhile for it to rub off on me. I thought it made it look too much like I was fresh off a safari or jungle cruise! I wasn’t fond of the wild side feel, although I know I liked edgy styles. I think I can credit those all-too-cool Current Elliott leopard jeans that were popular years ago for tipping me over the edge. Again though, I wasn’t partial to them at first, but the subtle print with a colored background caught my eye. I had to have them! Animal prints come and go, but they seem to be turning into all the rage for the Fall. I am not one to follow trends either, but I can dig some of the unique looks that are making animal print look fun to style. Leopard, zebra, snakeprint—I’ve definitely got my eyes on a few animal print pieces for Fall and am already thinking of styling ideas!
I can agree that denim may not always be your go-to material during the heat of the summer, unless we’re talking about shortie shorts. Those are definitely some of my favorite pieces that come out of hibernation to enjoy beach days, pool parties or just outdoor outings with friends. But not everyone resides in regions that are too scorching for denim, and some of us just love our favorite jeans too much to part with them at any time throughout the year. Looser fitting items are often a bit more comfortable, and so are jeans with rips or distressing which helps to let the breeze in and help you stay cooler. Whatever our denim preferences are when the weather warms, I am getting some awesome summer denim vibes from Shopbop!
It’s always so amazing to me how different each pair of jeans are when the majority of the population still sees a pair of jeans like a typical blue piece of workwear. Premium denim has definitely come a long way since they emerged on the market and blew up in the early 2000s, and of course creativity is one of the major factors that keeps competition real and the best brands on top. Racing stripes are one of those cool designs that I’ve had my eyes on for a long time—I can’t really recall exactly when they became popular but I know it was a few years ago sometime. I’m going to make an educated guess that they came to be around the time activewear as streetwear grabbed hold of the market and gave denim a bit of extra competition! I failed to add a pair of jeans with side stripes for quite awhile, until I got to review the above pair for Mavi. I absolutely love this sporty looking style! It also reminds me of my days in high school marching band…which came to mind when I was coming up with the concept of writing about 21 side stripe skinny jeans to march you through the summer!
So for those who followed me through my last post, you know why I’ve been MIA for three weeks: I was at that little party in the desert. You know, that one that’s actually a temporary city built by 70,000 people, and also known as Burning Man! What an experience! Since my blog doesn’t focus on such things, I won’t get into details, but I’ll just say it was the most transformative experience of my life. It tested my mental strength several times, and gave me some clarity to some of the things I wanted to improve in my “default” daily life. This event also encourages everyone to be participants rather than spectators, so the collaboration we had giving back to our camp (building, bartending, helping with workshops, etc) was also extremely fulfilling considering that teamwork is not always so easy in the real world! Yeah, there was plenty of partying, but it went way deeper than that—there’s something so liberating and inspiring seeing so many people letting loose with their creativity, and doing good for others without expecting anything in return.
When the weather warms up and the wine starts flowing, I love my maxi dresses. There’s something about that lightweight, breezy, flowy feel against your legs as the sun bears down on your shoulders that gets me dreaming of summer all year long. As someone who usually prefers wearing pants over skirts (because without a thigh gap, there’s always going to be some sort of chafing going on by the end of the day which is exacerbated by the stickiness of sweat), I’m surprised I never really considered the maxi dress alternative: the jumpsuit. Rompers, its shorter-leg cousins, are usually pretty prevalent in the California town where I live, which makes sense because we’re pretty warm thoughout most of the year, but I never could see myself in one. It’s not like I don’t wear shorty shorts or mini skirts when it’s hot enough either…I think it has to something with the fact that I have a fairly short torso as it is, and I fear rompers will only make me feel or look blocky. Jumpsuits, on the other hand, keep that elongated, svelte look (as long as the fit is right), and seem like something I would have work at some point by now. I guess I just hadn’t seen one I liked.
I know, I was just as surprised as you are, I guess. Usually Fall is the time for earthy, neutral colors such as browns, burgundies, and olive greens…but I’ve seen more than one retailer pushing the latter as a new Spring color. I’m fine with it, as I’m not much of a bright pastelley color person at all, and olive happens to be one of my favorite colors. It’s nice to find more toned down alternatives! Most people probably associate olive green as a military shade, and military pieces are indeed included in these new Spring marketing campaigns. They are also usually more lightweight which offers more breezy options for the warmer weather!
Celebrity collaborations with denim companies are nothing new, and add a cool leg-up to any existing marketing campaigns. Many may say it also adds some credibility to a brand, but I always see it as a fun way to see a brand’s product in a different light, depending on the celebrity’s personality. Every year these partnerships pop up and go through the usual motions, but for me, of course, it means something entirely different if there’s some kind of charitable initiative involved. My favorite so far has been the Pharrell Williams collaboration with G-Star RAW for RAW For the Oceans, a campaign put together to reduce the size of the “Great Pacific Garbage Patch” by collecting and recycling much of that floating plastic to create a pretty awesome apparel line. If you’re a denim fan, you may have already seen ads for Victoria’s Secret supermodel Miranda Kerr’s capsule collection with MOTHER denim, which she rocks flawlessly (not surprisingly). However, there’s something a little extra special about it to make it even more sweet.