Splendid Handbags – Pismo Satchel
Splendid Launches Handbags for Spring 2014
While flying to Chicago for my sister-in-law’s wedding this Memorial Day weekend, I was flipping through an American Way magazine (which is probably some of the best airline reading I’ve ever had…my carry-on full of books and entertainment went untouched the entire four hours over) and discovered something I found exciting and blog-worthy…the much-loved, ten-year-old basic apparel brand Splendid launched a handbag line (their first one ever) for this spring! Upon doing a little digging, I found out that Splendid signed a deal late last year with Signal Brands to create this handbag line. Just like their apparel, the bags are simple, basic but eye-catchingly beautiful and functional, and made with soft, perforated leathers, textured canvases and woven fabrics. The line also includes clutches!
For us, launching bags was the most natural step to round out the Splendid lifestyle. We wanted to create an easy functionality. We have a laid-back vibe. Our bags can go from day to night. – Splendid creative director Pamella Protzel-Scott
With this new line, Splendid further reinforces its foothold into the contemporary lifestyle brand market, and expects this partnership to bring in a cool $15 million by its third year.
Check out some of these new bags below!
